Frieze London and Frieze Masters 2022: A Global Celebration of Art in The Regent’s Park

History

Frieze magazine made its debut in 1991, thanks to the collaborative efforts of Amanda Sharp, Matthew Slotover, and the artist Tom Gidley. This publication initially emerged as a fresh alternative to established art journals like Artforum, and it soon attracted a roster of notable contributors, including Hilton Als, Peter Schjeldahl, and Lynne Tillman.

In 2003, Slotover and Sharp decided to part ways with Gidley and ventured into new territory by launching the Frieze Art Fair. The early editions of this fair witnessed a steady rise in attendance, growing from 27,700 visitors at its inaugural event to an impressive 105,000 in 2016. Frieze Art Fair garnered recognition for pioneering practices such as commissioning works directly from artists and conducting artist talks during the event. It played a pivotal role in unifying London’s burgeoning art scene, which was gaining prominence following significant investments in cultural institutions like the Tate Modern.

Despite drawing substantial crowds, a 2006 report suggested that only 20% of the fair’s 68,000 visitors had genuine intentions to purchase artwork. In response, Frieze discontinued reporting sales figures in 2006, citing inaccuracies due to many sales occurring discreetly or after the fair’s conclusion. Around the mid-2000s, major auction houses such as Christie’s, Sotheby’s, and Phillips synchronized their mid-season contemporary sales with Frieze London.

In 2010, Slotover participated in a formal debate at London’s Saatchi Gallery, engaging in a discussion about whether “art fairs are about money,” alongside artists like Jasper Joffe. Joffe’s criticisms of Frieze and Slotover allegedly led to his work being excluded from the fair that year.

The expansion of the Frieze brand continued in May 2011 when Slotover and Sharp announced the launch of two new art fairs: Frieze New York and Frieze Masters, both debuting in 2012. Frieze Masters, held concurrently with the original Frieze Art Fair, focuses on art created before the year 2000.

In 2016, the Frieze brand underwent significant changes as Endeavor, an American talent agency and holding group, acquired a controlling 70% stake in the company, encompassing the magazine and art fairs. Slotover and Sharp remained at the helm until 2020, when Simon Fox, a former media executive at Reach plc, assumed the role of CEO, overseeing all publications and fairs.

The expansion of Frieze fairs continued with the addition of Frieze Los Angeles in 2019 and Frieze Seoul in 2022. Observers have drawn parallels between the art scenes in Los Angeles and Seoul and London’s art scene in 2003, highlighting the growing significance of these cities in the global art world.

In 2023, Frieze further extended its reach by acquiring two locally established art fairs: The Armory Show in New York and EXPO Chicago. These fairs will continue to operate independently under their existing brand identities.

A World of Art at Your Fingertips

The list of galleries participating in Frieze London and Frieze Masters 2022 is a testament to the global reach and diversity of these fairs. Visitors will have the chance to encounter the work of some of the most influential artists working today while also exploring new names and emerging talent. The fairs offer a dynamic space for the exchange of ideas and a celebration of the rich tapestry of art throughout history.

Frieze London and Frieze Masters are set to once again captivate art enthusiasts, collectors, and connoisseurs from across the globe. With their curated selections of contemporary and historical art, these fairs serve as windows into the ever-evolving world of creativity. Whether you’re seeking cutting-edge contemporary pieces or diving into the depths of art history, The Regent’s Park will be the place to be from October 12 to 16, 2022. Don’t miss the chance to immerse yourself in this global celebration of artistry and imagination.

Participating galleries

Gallery Vacancy, Michael Ho

Vitrine, Tarek Lakhrissi

Wschód, Joanna Woś

Damien & The Love Guru, Emanuele Marcuccio

Derosia, Zoe Barcza

Edel Assanti, Marcin Dudek

Emalin, Daiga Grantina

Gianni Manhattan, Barbara Kapusta

Ginsberg, Daniel De La Barra

Green Art Gallery, Maryam Hoseini

Gypsum, Mahmoud Khaled

Hot Wheels Athens, Marina Xenofontos

Hua International, Rafael Domenech

In Lieu, Maren Karlson

Galerie Noah Klink, Gerrit Frohne-Brinkmann

LambdaLambdaLambda, Tatjana Danneberg (shared with Dawid Radziszewski)

Kiang Malingue, Nabuqi 

Marfa’, Rania Stephan

Microscope Gallery, Peggy Ahwesh 

Édouard Montassut, Hélène Fauquet

PM8 / Francisco Salas, Elena Narbutaitė

Dawid Radziszewski, Tatjana Danneberg (shared with LambdaLambdaLambda)

Soft Opening, Rhea Dillon

Sweetwater, Jesse Stecklow

Sophie Tappeiner, Angelika Loderer

Temnikova & Kasela, Kaarel Kurismaa

Tiwani Contemporary, Joy Labinjo, Umar Rashid 

Union Pacific, Agnieszka Polska

Gallery Vacancy, Michael Ho

Vitrine, Tarek Lakhrissi

Wschód, Joanna Woś

 Getting There

Frieze London is located in the south of The Regent’s Park, with the entrance off Park Square West. The postcode is NW1 4LL (Google Maps). Frieze Masters is approximately 15 minutes walk from Frieze London. 
Tube: Frieze London & Frieze Sculpture: 5 minutes walk from Regent’s Park tube station. Baker Street and Great Portland Street stations are also close by.
Bus: 2, 13, 18, 27, 30, 74, 82, 88, 113, 139, 189, 205, 274, 453 & C2.
Bike: Bike racks are provided within the park.
Car Parking: Public transport is very convenient for the fair and we recommend you use it where possible. However, if you drive to the fair, there are a limited number of Pay and Display parking spaces in the park.