Creativity matters. Now, perhaps, more than ever in fashion. That is must be why luxury and “low-cost” brands alike are joining the jacket message trend. We pick our selection of pieces and inspiration from Fashion Weeks and beyond. Image: JN by JN Llovet jacket

DARIA & MARIA is the Russian-Spanish brand. The creators of it are two twin-sisters Daria and Maria Vasilievs.

There are those who do their own personalisation. Jacket: Calder London

This model was recently seen on Beyonce as well. Image: Imaxtree

Jaydee y another brand specialised in the personalisable item.


Street style at fashion week. Image: Imaxtree

Jacket: Tommy Hilfiguer / Image: Imaxtree
